The Academy Awards and PR
I LOVE The Oscars. Every year I host an Academy Awards party at my house. The theme is different every year…
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Social Media Lessons From the NY Giants
Social media is so important to companies and the job market today and there are many lessons to be learned…
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Tips for optimizing your LinkedIn profile
If you do a Google search for yourself, what do you think the first results would be? Believe it or…
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Practical Uses for Press Release
A press release takes time and creativity to write, so why only send it to reporters? There are many other uses for…
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Objectives of Public Relations
Daniel Boorstin wrote, “Some are born great, some achieve greatness, and some hire public relations officers.” A smart man, that Daniel…
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