Are you an Expert?

You probably are, but don’t realize it. And if you are, you can leverage the expertise you have acquired over the years in your business or industry to get positive media coverage.  How do you do that? One way is to make yourself available as a source to reporters.  Reporters are always on the lookout…

Read More

How is PR like cooking?

As a mom, the one question I have heard from the time my kids could speak until they left home, was “What’s for dinner?”  Sometimes they were happy with my culinary creations and sometimes they weren’t.  Being that I’ve done more than my share of both cooking and public relations work, it got me thinking…

Read More

Blogging for success

blogging for success

Blogging has become one of the most valuable resources and PR tools for success in business. A blog can provide your company with increased online visibility, enhance your company’s good image and position you as an expert or thought leader in your field. All of these help to increase your credibility with your target audiences whether they are…

Read More