PR Planning for the New Year: Setting Your Strategy for Success
The New Year is the perfect time for nonprofits and businesses alike to reflect on past public relations efforts and…
8 Ways to Engage with LinkedIn Messaging by Kate Webb
I am continuing with my LinkedIn theme with a great guest post by Kate Webb of KW Consulting who shares…
Building an Audience Through Engagement – Courtesy of LinkedIn
I love this article shared by LinkedIn about how to build your audience through engagement. Read on to learn more……
Be sure to network purposefully
Attending networking events is like taking vitamins, it’s essential, but often neglected. The reasons many people give for not going…
Guest Post: Using your cell phone to shoot video for your PR clients
This week I am sharing a blog post courtesy of my PR colleague Jody Fisher, who graciously hosted me on…
The story I pitched is not the story that ran (Part 3)
Navigating the Unpredictable To navigate the unpredictable world of media relations, PR professionals need to have a proactive mindset: Build…
The story I pitched is not the story that ran (Part 2)
When a Story Gets Changed Last month I pitched one of my amazing clients as an expert in the field…
The story I pitched is not the story that ran (Part 1)
In the world of public relations (PR) and media relations, planning is everything. PR professionals meticulously craft strategies, anticipate challenges,…
Guest Post: The Difference Between Social Media Marketing & Social Media Management
Thank you to our friends at Elysium Marketing Group for allowing us to share their blog post. By using social…