How can you get a reporter’s attention?

By Debbie Goetz | Dec 6, 2023

When it comes to PR, many people don’t realize how difficult it can be to get the attention of reporters. …

Striking a Balance Between Wit and Professionalism

By Debbie Goetz | Nov 22, 2023

Humor is both personal and generational. What I may find amusing, my kids may find boring or irrelevant. While jokes…

How and when should you reach out to the media?

By Debbie Goetz | Nov 9, 2023

Have you seen your competitors or community organizations mentioned in the media? Maybe it was a blurb in a local…

Publicity Stunts—Are They Truly Effective?

By Debbie Goetz | Oct 26, 2023

Hey, let’s do a publicity stunt!  We’ll get lots of press, the coverage will go viral on social media and…

Got confidence?

By Debbie Goetz | Oct 11, 2023

Have you ever done the following? One reason why someone would do one or both of these things is due…

How is PR like cooking?

By Debbie Goetz | Sep 12, 2023

As a mom, the one question I have heard from the time my kids could speak until they left home,…

AI Isn’t Taking Over

By Debbie Goetz | Aug 30, 2023

With all the news coverage of Artificial Intelligence and ChatGPT, one would think that the predictions from numerous science fiction…

Communication Lessons from Barbie

By Debbie Goetz | Aug 15, 2023

As I am writing this, Greta Gerwig’s Barbie movie has grossed $775 million worldwide.  Just think of all the townhouses,…

Is Threads the New Twitter?

By Debbie Goetz | Jul 31, 2023

Threads, the Twitter-like social media app developed by Meta, the parent company of Facebook, achieved 100 million users in five…