Got confidence?

Have you ever done the following? One reason why someone would do one or both of these things is due to a lack of confidence.  Situations at work or in our personal life can cause us to doubt ourselves and our abilities. Going through a difficult situation or dealing with a difficult boss doesn’t mean…

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Back to School is not just for kids

Despite the fact that all my children have graduated from college and are in the workforce, it seems like yesterday that I was getting them ready for Back to School.  We would go to the store to pick up supplies and clothes. Once September rolled around, I was excited about the promise of a new…

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The Coronavirus Changed My Life

Actually, the coronavirus has changed everyone’s life. Since March, we can’t see a movie in a movie theater, we can’t have a meal in a restaurant, we can’t network over a coffee and pastry in a coffee shop.  Almost every state has ordered residents not to leave their home unless it is to go to…

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5 Steps to Energize Your Public Relations Efforts

5 steps to energize your public relations efforts

Start Fresh With Improving Your Public Relations Effort The beginning of a new year is the perfect time to look at your business’s current public relations efforts and focus on areas where you can improve. Whether your business is large or small, analyzing your PR activities and making necessary changes will strengthen your connections with…

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Improve Communication For Better Business

improving client communication for better business

Plan A Communication Strategy For Your Client When was the last time you spoke with your clients about their satisfaction? Active and continuous communication leads to an improved client experience and communication strategies play an integral role in business success. When you establish open communication with your clients, you are able to better understand their needs, which…

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10 Ways to Use Instagram for Your Business

10 ways to use instagram for your business

First off, What is Instagram? Instragram is a fast, fun, mobile way to share your life with your friends, family and people around the world through picture and video sharing. You can choose filters for them and share them on a variety of different social media platforms such as Facebook, Twitter, Flickr, Tumblr and more. Instagram is an…

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How to Drive Traffic to Your Website

how to drive traffic to your website

The goal for many businesses is driving more websitetraffic. There are many different ways to achieve this goal. Companies can boost their traffic without resorting to spam techniques or annoying their visitors. Here are three simple ways to begin boosting the traffic to your website. 1. Focus on content. This may seem obvious but many companies miss the mark. A…

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Harness the Power of Google Alerts!

harness the power of google alerts

Google Alerts enable you to see what people are saying about you and/or your company online. Although all feedback may not be positive, GoogleAlerts allows you to respond to any negative feedback that you get on review sites immediately so you can show current customers that you are proactive and truly care about customer satisfaction. As a businessowner with…

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Networking Effectively is Like a Round of Golf

networking effectively is like a round of golf

Learning skills for effective networking is like a round ofgolf. You need time, patience, and persistence, but in the long run it is worth the time and energy you put into doing it right. Networking isn’t just for the job search, you can use networking to advance in your career, build your business, or recruit new clientele. By…

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Developing Your News Sense.

developing your news sense

As a PR professional you must transform yourself into a researcher, investigative journalist, editor and fact checker. By developing these skills you will be able to improve your writing to benefit your strategic communications, as well as develop new creative strategies and angles for your press releases. Your company should create rich, fact filled content that will…

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Is Pinterest right for your business?

is pinterest right for your business

New fun way to share images, videos and other objects pin board-style is a content sharing service called Pinterest. Pinterest allows users to create and manage a theme-based image collection such as events, interests, and hobbies. You can browse through boards and pin or re-pin them on your own board, search for what interests you and…

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