The Academy Awards and PR
I LOVE The Oscars. Every year I host an Academy Awards party at my house. The theme is different every year...
Social Media Lessons From the NY Giants
Social media is so important to companies and the job market today and there are many lessons to be learned...
Tips for optimizing your LinkedIn profile
If you do a Google search for yourself, what do you think the first results would be? Believe it or...
Practical Uses for Press Release
A press release takes time and creativity to write, so why only send it to reporters? There are many other uses for...
Objectives of Public Relations
Daniel Boorstin wrote, "Some are born great, some achieve greatness, and some hire public relations officers." A smart man, that Daniel...
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