How to get your press release noticed
Business owners like positive media coverage. One way to get positive media coverage is to send a press release. Thanks…
First do your work, then take time to play
Surfing the web. Scrolling through your social media news feed. Watching television. Going to the kitchen for a snack. What…
Back to School is not just for kids
Despite the fact that all my children have graduated from college and are in the workforce, it seems like yesterday…
Guest post – The Top 7 Questions CEOs Ask About Marketing
This post is courtesy of my colleague Debra Andrews, owner of Marketri, a strategic marketing consulting firm. Here is what…
It’s Time for a Read a Romance Novel Month Promotion
Did you know that August is National Water Quality Month and Read a Romance Novel Month? You may be wondering,…
Three Questions About PR
When I tell people that I am a PR professional, I get questions like: You must do a lot of…
Be wary of what you read on the Internet
Recently Justin Bieber disclosed that he has Ramsey Hunt Syndrome. This condition is a form of shingles, which is caused…
Creating Newsworthy Content
Sharing newsworthy content is key to getting media attention for our clients. After 12 years in business, I think I…
Stick to accepted and ethical practices
In public relations you can’t stray from accepted and ethical practices. If you do, you will lose the respect of…